Agency Problem

How to cost-effectively create a large number of 7-second videos in a short time frame, without hiring an army of producers and project managers.

AdHack Solution

Combining our web-based Job and Team Management System and our talent network, we organized 52 video creation teams across North America. Each team has the opportunity to create up to 11 videos that matched the requirements of a very specific brief.

We used our Job and Team Management System’s integrated click-wrap technology to ensured creators digitally signed a non-disclosure and release agreement prior to revealing the brief, client and requirements.

We handled the full project management including asset management, creator direction, video submissions, screening and delivery.

Results

In less than 5 weeks the client received hundreds of 7-second videos created to the specific requirements of their brief.

The videos appeared in online placements as rich media banners. In addition, the high-performing videos were promoted to TV placements and ran as part of international campaigns.